Spam, Bacon and Ice Cream eMail
Mmmm Bacon.Oh wait this is usually about email, so for the first time today I came across the term "Bacon eMail". Things that are not spam, but not really necessary desired email. The definition ...
"Bacon describes the gray area between the personal e-mail you want and the spam you don't. It's newsletters, coupons, and notifications – commercial e-mail that you probably signed up for but now receive far too often" from the Alaska Dispatch.I knew there had to be a name for those annoying Facebook emails I get when I make a small comment and get deluged by emails of others putting their 2 cents in. Or the newsletters I get from online brokers. Or coupons from retailers. Or promotional messages from golf courses and local sports teams. Somewhere, over the years, I voluntarily signed up for all of these.
With the bulk mail costs rising, retailers know that harvesting email addresses at the cash registers or on web sites can cut big costs and reap lots of dollars. And most of us don't consciously think of how much "bacon" the voluntary giving of an email address can generate.
Here's an interesting stat from the Alaska Dispatch article, "On average, every dollar spent on bacon brings in $43.52 in sales". Compare this to my last blog which sited "12.5 million emails to generate $100 dollars in sales". This is beyond proof that opting for email notices (even though they may eventually become obnoxious) beats unsolicited spam.
So with the ongoing financial problems at the USPS, usually involving rate hikes, we can all see a more mix of bacon and spam filling the inboxes around the world.
Ok so I opted in on most of the bacon email I get daily but I will confess that usually I just delete them instead of unsubscribing. By the way, it is most likely safe to unsubscribe from bacon email, since these are usually legitimate retailers. But... it's usually bad to unsubscribe from spam email because all that does is show the spammer that you represent a valid email address.
So we have spam (which is bad except in Hawaii), bacon (which my family jokes as being the Worlds Most Perfect Food) and sometimes good email is called "Ham" and I don't really like ham. So I'm thinking "Ice Cream" as in...
"My inbox has 5 spam, 6 bacon and 10 Ice Cream email messages"Or maybe beer?
Later...
Labels: Alaska, bacon, Facebook, ham, Hawaii, ice cream, spam, USPS


1 Comments:
Mail servers and clients like Gmail, Yahoomail, Hotmail and Aol should use a strong anti spam service to protect their users from phishing mails and scams. This will also secure any information that a user has in his mail. When it comes to confidential files, it is imperative to put encryption to prevent losing information and system hacking.
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